200 youths gather in Quito for 'aura farming' tournament
Translated from Spanish, summarized and contextualized by DistantNews.
At a glance
- Around 200 young people gathered in Quito's La Carolina park for an 'aura farming' tournament.
- 'Aura farming' involves participants projecting confidence and charisma through exaggerated movements and gestures.
- The event, organized by influencer Yeri Loko, aimed to foster a sense of community and self-expression among Gen Z and Gen Alpha.
Nearly 200 young people converged on La Carolina park in Quito on August 20, 2026, for a unique tournament centered around 'farming aura.' The event, called for by influencer Yeri Loko, though he did not attend, aimed to bring together Generation Z and Generation Alpha participants in a display of confidence and charisma.
Farming aura is a way to distract ourselves and have a pleasant time during our youth.
'Farming aura' is a social media-popularized practice where individuals strive to project self-assurance, magnetism, and a strong presence. Participants engage in exaggerated physical movements and facial expressions within a circle of onlookers. While verbal communication is optional, physical or verbal aggression is strictly prohibited, with violations leading to immediate disqualification. The crowd ultimately decides the winners of each 'battle' through applause and cheers.
This youth-driven activity has sparked debate, with some attendees comparing it to past youth trends like tecktonik. Participants, however, view it as a way to relieve mental and social burdens and connect with peers. Rafael Rosales, 18, and Luis, 19, emerged as the winners of the tournament, impressing the audience with their stage presence and humor.
Those who observe the activity from the outside question it, but to understand it, you need to experience what it means to enter the competition circle.
Organizers and participants emphasize that 'farming aura' is a harmless form of self-expression and entertainment, reflecting generational differences in leisure activities. They advocate for understanding these trends rather than immediate judgment, highlighting that it provides a platform for young people to "distract themselves" and "have a pleasant time."
Each generation develops its own forms of entertainment.
Originally published by El Comercio in Spanish. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.