Al Mouj Muscat marks twenty years with OMR 878 million GDP contribution to Oman

Al Mouj Muscat, Oman's flagship integrated tourism complex, has significantly boosted the Sultanate's economy, contributing OMR 878 million to its GDP over the past two decades. This milestone highlights the project's sustained socio-economic impact and its alignment with Oman Vision 2040.

A comprehensive study by The Firm for Business and Economic Consulting positions Al Mouj Muscat as a benchmark for integrated destination development, demonstrating how large-scale projects can drive economic diversification and private sector growth. The complex has generated over OMR 1 billion in total revenue and attracted OMR 880 million in foreign direct investment and ownership. It continues to be a dynamic economic engine, recording approximately OMR 385,000 in daily transactions across tourism, real estate, and lifestyle sectors.

The development also emphasizes in-country value, retaining an estimated 43.6% of its expenditure within Oman and supporting 167 small and medium enterprises (SMEs). Attracting buyers and residents from over 90 nationalities, Al Mouj Muscat has fostered a diverse community and enhanced Oman's global appeal for investment and premium living. Its financial performance is strong, delivering a 337% shareholder return through a diversified portfolio of residential, hospitality, retail, marina, and leisure assets.

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Al Mouj Muscat was never intended to be a conventional development; it was designed to demonstrate what integrated destinations can deliver for a national economy. Twenty years on, the results are clear, with sustained investment, measurable economic contribution, and a thriving ecosystem that continues to grow in scale and complexity.

Ahmed Al Massan, Acting CEO of Al Mouj Muscat, stated that the development was designed to showcase the economic potential of integrated destinations. "Twenty years on, the results are clear, with sustained investment, measurable economic contribution, and a thriving ecosystem that continues to grow in scale and complexity," he said. The company plans to unlock new investment pathways and raise delivery standards to further position Oman globally for tourism and integrated living.

Dr. Adham bin Turki Al Said, Founder of The Firm, noted the consistency and breadth of Al Mouj Muscat's impact. "The data demonstrates a development that not only generates direct economic returns, but also activates wider value chains, which are critical pillars of the country’s long-term development agenda," he added.

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Our research shows that what distinguishes Al Mouj Muscat is the consistency and breadth of its impact over time. The data demonstrates a development that not only generates direct economic returns, but also activates wider value chains, which are critical pillars of the country’s long-term development agenda, from SME growth to tourism demand and foreign investment inflows.