Audi Korea Crowns Service Champions, Advances 8 to World Finals

Audi Korea has concluded its "Audi Twin Cup 2026" competition, a rigorous event designed to elevate the expertise of its frontline sales and after-sales service teams. The competition aims to bolster brand value amidst intensifying competition in the imported car market.

This year's Korean finals brought together 56 elite personnel from 30 teams, selected through stringent preliminary evaluations. Participants faced a comprehensive assessment that included theoretical knowledge tests and practical skills evaluations. The challenges simulated real-world scenarios encountered in showrooms and service centers, covering new and used car sales, precision vehicle repair, and customer response.

Notable winners included Taean Motors' SunnyDanny team in new car sales and Gojin Motors' seyang444 team in used car sales. In after-sales service, Wibon Motors' BUMSUP team took first place, while Gojin Motors' 전조등 (Headlight) team excelled in technical repair.

The eight top performers from the Korean finals have earned the right to represent South Korea at the Audi Twin Cup World Championship. This global event is scheduled to take place in Munich, Germany, from October 13th. Korean teams have a strong track record in this competition, having secured overall championships and runner-up positions multiple times, showcasing the high caliber of Korean service professionals on the world stage. Audi Korea plans to continue investing in its personnel's expertise to adapt to the evolving automotive industry, driven by electrification and digitalization, thereby reinforcing its premium brand status.