BLACKPINK faces fan backlash over small 10th-anniversary event
Translated from Korean, summarized and contextualized by DistantNews.
At a glance
- K-pop group BLACKPINK marked their 10th anniversary with a fan event attended by only 40 people at the National Museum of Korea.
- Fans expressed disappointment over the small scale of the event and the short notice for applications.
- Members Jisoo, Jennie, Rosรฉ, and Lisa apologized to fans via social media and community platforms, expressing gratitude for their support over the past decade.
K-pop sensation BLACKPINK celebrated their 10th anniversary on August 8 with a fan event, but the modest gathering of just 40 attendees at the National Museum of Korea has sparked controversy among fans. The event, titled 'Meet&Greet,' was held at the museum, a venue with which the group has a prior connection through a listening party for their mini-album 'DEADLINE' and their participation as audio guides for artifacts.
This anniversary feels like a day filled with apologies. I wanted to always show you my best and be a source of happiness during difficult times, but it weighs heavily on my heart that many BLINKs are upset.
The National Museum's cultural foundation also launched a 'Heritage Collection' in collaboration with BLACKPINK's merchandise brand 'Mootz' to commemorate the anniversary. However, the limited number of participants, selected through a lottery, and the short application window of only nine hours, announced just two days prior, led to widespread fan dissatisfaction. Many felt the scale of the event did not match the significance of the 10-year milestone.
I feel more and more how much strength it is to have people who always wait for me in the same place, believe in me, and cheer for me.
In response to the backlash, BLACKPINK members took to social media and fan communities to express their apologies and gratitude. Jisoo shared her regret, stating, "This anniversary feels like a day filled with apologies. I wanted to always show you my best and be a source of happiness during difficult times, but it weighs heavily on my heart that many BLINKs are upset." She emphasized that fans are the reason for the group's success and reiterated her apologies, thanks, and love.
I was able to achieve many dreams that a singer can have by you kindly watching and supporting us, who were clumsy but grew up, from 19 to 29 years old today.
Jennie expressed her deep appreciation for the unwavering support, noting, "I feel more and more how much strength it is to have people who always wait for me in the same place, believe in me, and cheer for me." Rosรฉ reflected on her journey since debuting at 19, acknowledging the fans' support in achieving her dreams. Lisa also conveyed her sincere gratitude, stating, "Time has flown by in 10 years. We were able to come this far because BLINK was there through both happy and difficult times."
Time has flown by in 10 years. We were able to come this far because BLINK was there through both happy and difficult times.
Originally published by Hankyoreh in Korean. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.