Celebrity Mijah Laments Steep Fall in SK Hynix Stock

South Korean broadcaster Mijah (Jang Yun-hee, 41) shared her dismay over the sharp decline in SK Hynix stock prices, which she purchased at 2.7 million won per share. The stock recently dropped to the 2.1 million won range, leaving her "dumbfounded."

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Is this real?

Mijah posted a screenshot on her social media showing SK Hynix trading at 2.034 million won in after-hours trading on July 8, 2026, asking, "Is this real?" When a fan mentioned a 100 million won loss in their own stock investments, Mijah responded, "I lost 100 million won in construction [stocks] too, and then came into Hynix to make it back..."

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I lost 100 million won in construction [stocks] too, and then came into Hynix to make it back...

She expressed longing for her pre-stock trading days and revealed her current investment performance places her in the "bottom 70%." Mijah advised others to "take strength" from her situation, noting her average purchase price is 2.75 million won and that her losses are too severe to sell. She is contemplating further investment, or "averaging down," to mitigate her losses.

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I miss the days when I didn't do stocks.

The steep drop in SK Hynix shares, which neared 3 million won just last month, has led many retail investors who bought at the peak to express their frustrations through self-deprecating memes. Online comments include humorous requests to "Chairman Choi Tae-won, my father is very angry. Please give us a refund," referencing a popular drama, and satirical demands for refunds on stock purchases, comparing the blue market color to receiving the wrong product.

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I am in the bottom 70% (of investment returns).