Cosmed Surpasses Watsons in Store Count, Chairman Attributes Success to Localized Management

Cosmed, a retail chain under the umbrella of Taiwan's Uni-President Enterprises, has now surpassed its competitor Watsons in total store count across Taiwan. The achievement marks a significant milestone for the company in the competitive beauty and personal care market.

Uni-President Chairman Luo Chih-hsien commented on the development, stating, "We haven't surpassed them; we are still on this track, but in the process, they have fallen a little behind." He expressed confidence in Cosmed's future efforts to continue its growth and development within the retail landscape.

Luo highlighted Cosmed's operational strategy, describing it as a "procurement service provider" that implements "single-store management." This approach empowers individual store managers to tailor their product offerings, balancing essential items like daily necessities, cosmetics, and pharmaceuticals. He noted that cosmetics have shown particularly strong performance, while the pharmaceutical sector is experiencing steady growth in line with societal trends.

The company's expansion strategy is also demand-driven, with store sizes varying to meet community needs. Luo views all outlets, regardless of size, as integral components of the urban landscape, emphasizing that each store serves a specific purpose. He believes that the retail environment is becoming increasingly interconnected, especially for new and specialized products, where marketing costs can be substantial. Cosmed aims to provide a platform for such products, fostering interaction and discovery for consumers.

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We haven't surpassed them; we are still on this track, but in the process, they have fallen a little behind.