CPL, Rush bringing all-cricket TV channel

Caribbean cricket fans now have a dedicated channel to follow the sport. The Republic Bank Caribbean Premier League (CPL), in collaboration with Rush Sports, announced the launch of Rush Live & Louder, a new television channel positioned as the "Home of Cricket" for the region.

Launching on July 1, the channel will be available across major cable and television networks. It will feature this year's CPL Men's and Women's matches, as well as a diverse range of international cricket content sourced from leading cricket boards worldwide. According to the CPL, the channel is among the first dedicated linear television channels launched by a cricket league globally.

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We have always wanted to give Caribbean fans more cricket, more often, and this channel allows us to do exactly that. CPL will remain at the heart of the offering, but fans will now be able to watch live cricket from around the world throughout the year. We are creating a true home of cricket for the Caribbean.

Beyond live action, Rush Live & Louder plans to offer a comprehensive programming schedule. This includes talk shows, magazine programs, documentaries, and classic matches from both the CPL and other major competitions. The goal is to provide cricket enthusiasts with year-round access to live matches, highlights, original content, and exclusive features.

CPL CEO Pete Russell stated the channel fulfills a long-held desire to offer Caribbean fans more cricket, more often. "CPL will remain at the heart of the offering, but fans will now be able to watch live cricket from around the world throughout the year," he said. Michael Look Tong, CEO of CPSL, operators of Rush Sports, described the venture as an ambitious and innovative project reflecting the region's passion for cricket.

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Rush Live & Louder is an ambitious and innovative project that reflects the passion Caribbean audiences have for cricket. By combining CPL’s world-class cricket properties with premium international rights and original programming, we are creating a channel that will serve cricket fans every day of the year. We believe this is a significant step forward not just for cricket broadcasting, but for sports media more broadly.