Dilbeek Forms Youth Media Team to Boost Engagement

Dilbeek is pioneering a new approach to connect with its younger residents by establishing a dedicated Youth Media Team. This initiative features three young "content creators" tasked with bridging the communication gap between the municipality and individuals under 25.

The team's primary role will be to develop and distribute content specifically designed for a younger audience. Utilizing platforms like social media, they will share information through engaging formats such as short videos, ensuring that municipal news and activities resonate with the youth.

This strategic investment of 10,000 euros per year underscores Dilbeek's commitment to its young population. "Young people are not only the future, they are already an important voice in our community today," stated Alexis Rons, the alderman for Youth. The project aims to tap into the trends and communication styles relevant to the current generation, making local governance more accessible and relatable.

The selection process for the team emphasized creativity, motivation, and an understanding of the target demographic. The three chosen members expressed their enthusiasm, stating, "We are greatly looking forward to this project. Reaching Dilbeek's youth creatively and thoughtfully is our goal."