Emprendamos Junt@s strengthens businesses and opens opportunities in Ecuador

The seventh edition of "Emprendamos Junt@s" (Let's Undertake Together) has concluded in Quito, Ecuador, marking a significant milestone in supporting local entrepreneurship. The program celebrated the graduation of 2,700 entrepreneurs and awarded incentives to 25 standout participants, aiming to bolster their business ventures.

This initiative, backed by The Coca-Cola Foundation and executed by Junior Achievement Ecuador, focuses on equipping entrepreneurs with essential knowledge and skills for sustainable business development. An initial cohort of 72 participants was selected for their commitment, undergoing further training and evaluation. They developed business models using tools like the Canvas model and presented their value propositions and growth perspectives in a pitch session.

Paola Palacios, Senior Manager of Public Affairs, Communications, and Sustainability at Coca-Cola Ecuador, emphasized the effort behind each entrepreneurial endeavor. The program aims to create economic opportunities for Ecuadoreans through comprehensive training and ongoing support. The 25 selected entrepreneurs will receive financial incentives to apply their newly acquired knowledge and advance their business goals.

Since its inception in 2018, "Emprendamos Junt@s" has reached over 29,000 participants across Ecuador. Junior Achievement Ecuador believes that practical knowledge and collaborative platforms are crucial for strengthening entrepreneurs' capabilities, building their confidence, and enabling them to identify opportunities for growth. The program continues its mission to foster a robust entrepreneurial ecosystem in Ecuador.

“

behind each entrepreneurship there are stories of effort, families and projects that seek to grow.