From Puss in Boots to Ugly Duckling: French-Belgian Matthieu Blazy Turns Chanel Collection into a Lifelike Fairytale

Matthieu Blazy, the 42-year-old creative director at Chanel, unveiled his second couture collection for the iconic French fashion house in Paris. The show was described as a fairytale come to life. Blazy, who has led Chanel's creative direction since late 2024, found inspiration in a fairytale book from the personal collection of the late Coco Chanel.

The collection masterfully blended the whimsy of fairytales with sophisticated, wearable fashion. Blazy transformed familiar fairytale archetypes into elegant, modern ensembles. The designs showcased a remarkable ability to evoke a sense of wonder and enchantment while remaining grounded in high fashion. Each piece appeared to tell a story, drawing viewers into a magical realm.

This collection marks a significant moment for Blazy as he continues to shape the future of Chanel. His ability to weave narrative and fantasy into his designs has captivated audiences and solidified his position as a leading voice in contemporary fashion. The fairytale-inspired collection not only pays homage to Chanel's rich heritage but also introduces a fresh, imaginative perspective to the brand.