Google pulls AI map generation feature after misuse fears

Google has removed a newly introduced AI feature for Google Earth that allowed users to generate realistic-looking images on top of satellite maps. The feature, initially announced on Thursday with the aim of "bringing history to life" or giving "your favorite place a makeover," was intended for uses like creating real estate plans or custom infographics.

“

We know that people uniquely trust Google Earth for a reliable view of the world. We’ve seen geospatial professionals using this feature for a range of useful purposes, however we’ve also seen people sharing screenshots of generated imagery that appear to violate our policies.

However, the tool faced swift and widespread criticism due to concerns about its potential to easily generate and disseminate misinformation. Google acknowledged the backlash, stating that it was working on implementing stronger safeguards for the image generation technology. The company noted that while geospatial professionals found the feature useful, others were sharing screenshots of generated imagery that violated its policies.

Concerns about the feature's misuse were amplified by experts. Emmanuelle Saliba, chief investigative officer at AI detection company GetReal, told The Washington Post that safeguards like watermarks were insufficient. She argued that images are often consumed and shared rapidly, placing the burden of verification on the consumer.

“

They don’t change how people consume information. Images are often viewed and shared in seconds, while verifying authenticity typically requires additional effort and context, placing the burden on the consumer.

Hank van Ess, an expert in online research methods, further highlighted a different risk: the potential for authorities to dismiss genuine evidence as AI-generated. He wrote in a blog post that the existence of such tools could provide an alibi for officials to deny the authenticity of real photographs, particularly those depicting atrocities, by simply claiming they are AI-generated.

“

An official can now look at a genuine photograph of a genuine atrocity and say: AI. He doesn’t need the tool for that. He needs everyone to know the tool exists.