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๐Ÿ‡ฎ๐Ÿ‡ฑ Israel /Culture & Society

Gwyneth Paltrow faces backlash over Israel commercial

From Jerusalem Post · () English

Translated from English, summarized and contextualized by DistantNews.

At a glance

News Named sources Context piece
  • Actress Gwyneth Paltrow faces online backlash for appearing in a commercial for a luxury building project in Israel.
  • Critics accuse her of supporting genocide and being "consciously uncoupled from morality."
  • Supporters praise her for supporting Israel and being "on the right side of history."

Oscar-winning actress Gwyneth Paltrow is facing a torrent of online criticism after appearing in a commercial for a luxury housing development in Herzliya, Israel. While Paltrow has previously been mocked for her wellness brand Goop, the current backlash is significantly more severe, with many accusing her of supporting genocide.

Gwyneth Paltrow promotes $10M penthouses in Herzliya while Gaza burns and Lebanon bleeds.

โ€” X userA social media user criticizes Paltrow's commercial for a luxury building project in Israel.

The commercial, which aired in Israel, shows Paltrow in her New York apartment before she is driven to "51 Park" in Herzliya. The ad highlights the building's features and its location next to Herzliya Park. Paltrow, who has spoken about her Jewish heritage, has not posted the commercial on her own social media, but comments on her recent posts echo the accusations, with some calling her "Genocide Queen."

consciously uncoupled from morality.

โ€” X userAnother social media user references Paltrow's past phrasing to criticize her current actions.

Critics have targeted her perceived endorsement of the project amid the ongoing conflict, with one user writing, "Gwyneth Paltrow promotes $10M penthouses in Herzliya while Gaza burns and Lebanon bleeds." Others have criticized her alleged $10 million contract for the role. Conversely, some users have praised Paltrow for her support of Israel, stating she is "on the right side of history."

Something deeply unspeakably sinister about this thin, wealthy, white woman looking for any possible opportunity to collaborate with a state committing genocide across at least two states.

โ€” X userA social media user expresses strong condemnation of Paltrow's involvement in the Israeli commercial.
DistantNews Editorial

Originally published by Jerusalem Post in English. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.