Hankuk Furniture marks 60th anniversary with nationwide promotion
Translated from Korean, summarized and contextualized by DistantNews.
At a glance
- Hankuk Furniture is celebrating its 60th anniversary with a special promotion titled '60 years of Love for Furniture'.
- The promotion runs until May 28th at showrooms and stores nationwide, featuring international brands like Roche Bobois and Kartell.
- The company aims to express gratitude to customers and expand brand experience in line with market trends shifting towards lifestyle and space.
Hankuk Furniture is marking its 60th anniversary with a special promotion, '60 years of Love for Furniture,' celebrating six decades of introducing premium international furniture brands to South Korea. Since its establishment in 1966, the company has played a significant role in expanding the high-end furniture and lifestyle market.
The promotion, which commenced recently and will continue until May 28th, is taking place at Hankuk Furniture's flagship showrooms in Nonhyeon and Busan, as well as its stores in major department stores nationwide and its official online mall. This initiative reflects the evolving furniture market, which increasingly emphasizes lifestyle and spatial experiences over simple product purchases.
Participating brands include renowned names such as the French high-end furniture brand Roche Bobois, Japanese furniture brand Time & Style, and the Italian design brand Kartell. Hankuk Furniture stated that the event is designed to show appreciation to customers who have supported the company over the past 60 years and to offer them a comprehensive experience with global premium furniture brands.
A representative from Hankuk Furniture commented, "We prepared this event to express our gratitude to the customers who have cherished Hankuk Furniture for the past 60 years. We plan to continue offering differentiated lifestyle experiences with global premium furniture brands."
Originally published by Dong-A Ilbo in Korean. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.