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๐Ÿ‡ซ๐Ÿ‡ท France /Culture & Society

Homer's 'Odyssey' Sales Soar 1,400% in UK After Film Release

From Le Figaro · () French

Translated from French, summarized and contextualized by DistantNews.

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- The release of Christopher Nolan's film adaptation of Homer's

Christopher Nolan's film adaptation of Homer's epic poem "The Odyssey" has sparked a significant surge in book sales across the United Kingdom. Sales of "The Odyssey" itself jumped by 1,400% in the first four weeks of July, coinciding with the film's mid-month release, according to NielsenIQ.

It is wonderful that this has generated such enthusiasm for the original text.

โ€” Richard KendallA lecturer in classics at the University of Exeter, commenting on the surge in interest for Homer's work.

Waterstones, a major bookstore chain, reported that sales of Emily Wilson's 2017 translation of the mythological tale increased by over 1,000% compared to the previous year, with sales growing weekly. Other translations of "The Odyssey" also saw significant boosts. The trend extends to related works, with sales of Homer's "The Iliad," Madeline Miller's "Circe," and Margaret Atwood's "The Penelopiad" experiencing notable increases.

But this is just the latest manifestation of the interest in Homer's work and his exciting stories, which has continued for more than 2,000 years, because the public will always return to these stories.

โ€” Richard KendallA lecturer in classics at the University of Exeter, commenting on the enduring appeal of Homer's work.

Audiobook popularity also surged, with Spotify noting a 310% rise in searches for Homer's works. The film, which follows Odysseus's arduous journey home after the Trojan War, has been a global box office success, grossing $640 million worldwide in its first two weeks. Scholars note that this renewed interest in Homer is a recurring phenomenon, with audiences consistently returning to these timeless stories.

the incredible buzz around the film will lead to a jump in the number of students studying classics.

โ€” Phiroze VasuniaDirector of the Greek and Latin department at University College London, expressing hope for increased student enrollment in classics.
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Originally published by Le Figaro in French. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.