Hotel Shilla Overhauls Website and App with New Booking Features
Translated from Korean, summarized and contextualized by DistantNews.
At a glance
- Hotel Shilla has revamped its official website and mobile app to enhance customer convenience and competitiveness.
- New features include a price calendar and pre-payment options to streamline the booking and payment process.
- The company also introduced an "Experiences" section to expand travel offerings beyond accommodation.
Hotel Shilla has undertaken a comprehensive overhaul of its official website and mobile application, aiming to significantly improve user experience and bolster the competitiveness of its direct booking channels.
The revamped platforms now feature a price calendar, allowing customers to easily compare rates across different dates. Additionally, a pre-payment option has been introduced, simplifying the booking and payment process. These enhancements are designed to create a seamless journey for customers, from initial search to final payment and beyond.
Beyond traditional accommodation bookings, Hotel Shilla is expanding its focus to encompass broader travel experiences. The company has launched a new "Experiences" section on its digital platforms. This section aims to showcase and facilitate access to various activities and services offered by each hotel, allowing guests to curate more enriching and personalized travel itineraries.
The strategic move to revamp its digital presence underscores Hotel Shilla's commitment to adapting to evolving customer expectations and leveraging technology to provide superior service. By integrating the entire booking and travel planning process, the company seeks to attract and retain customers seeking convenience and comprehensive travel solutions.
Originally published by Chosun Ilbo in Korean. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.