I asked about the war – they said it's normal, says former football chief on South Sudan trip
Translated from Swedish, summarized and contextualized by DistantNews.
At a glance
- Former Swedish Football Association Secretary General Håkan Sjöstrand described his experiences in South Sudan, contrasting the country's global image with the reality on the ground.
- Sjöstrand also questioned the perception of an economic crisis upon his departure from the Swedish Football Association.
- The interview touches on the stark differences between the glamorous image of football and its less visible realities in conflict-affected regions.
Håkan Sjöstrand, former Secretary General of the Swedish Football Association, shared a stark contrast between the glittering image of top-tier football and the harsh realities faced in conflict zones like South Sudan. He described seeing the sport played on dusty fields in the war-torn nation, a world away from the World Cup's glamour.
In an interview with Dagens Nyheter, Sjöstrand recounted his experiences, highlighting the profound disconnect between the sport's global spectacle and its grassroots struggles in regions grappling with instability. He noted that for many in South Sudan, the ongoing conflict is simply considered 'normal.'
Beyond his observations in South Sudan, Sjöstrand also addressed his departure from the Swedish Football Association. He expressed doubts about the widely held perception of an economic crisis within the organization when he left his post. His comments suggest a more complex financial picture than publicly understood.
I asked about the war – they said it's normal.
Originally published by Dagens Nyheter in Swedish. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.