iDNES: Advertising and Data Consent Notice

This content is not a news article but a notice regarding advertising and data consent for the iDNES website. Users are presented with two primary options: to accept targeted advertising for free access or to subscribe to iDNES Premium for an ad-free experience.

The notice explains that accepting targeted ads involves the use of cookies and other identifiers to tailor advertisements based on user browsing habits and interests. This processing is conducted by MAFRA, a.s., and 125 advertising partners. Users are informed that they can withdraw their consent at any time, though doing so will prompt them to switch to the premium service.

For users who opt for the free, ad-supported service, the notice details the types of data processing involved. This includes creating profiles for personalized content and advertising, measuring ad and content performance, and using audience statistics. Users are also informed about their right to object to data processing based on legitimate interests and to adjust privacy settings.