iDNES.cz Privacy and Advertising Policy Explained

This text is not a news article but a privacy and advertising policy from the Czech news outlet iDNES.cz. It outlines the choices users have regarding how their data is used for advertising purposes.

Users can opt for a free experience that includes targeted advertising, which is personalized based on their online activity and interests. Alternatively, they can subscribe to iDNES Premium for a monthly fee to access all content without ads. The policy explains that targeted ads are served by iDNES.cz and 125 advertising partners, whose data processing practices are detailed.

The document also addresses the use of cookies and other online identifiers for various purposes, including selecting ads, personalizing content, measuring performance, and developing services. Users have the ability to manage their consent and object to data processing based on legitimate interests. The policy emphasizes that specific settings apply to the websites iDNES.cz, Lidovky.cz, Expres.cz, and Antiyoutuber.cz.