Jabal Akhdar Festival to boost tourism and economy in Al Dakhiliyah

The Jabal Akhdar Festival is set to invigorate tourism and economic growth within Oman's Al Dakhiliyah Governorate, commencing on July 15 and extending through August. This annual event capitalizes on the unique natural and environmental appeal of the Jabal Akhdar region during the summer months, reinforcing its standing as a prime tourist destination both locally and regionally.

Sheikh Mahmoud bin Rashid Al Saadi, Wali of Nizwa and Acting Governor of Al Dakhiliyah Governorate, stated that the festival serves as a crucial initiative. It aims to showcase the governorate's rich natural heritage and support small and medium enterprises (SMEs), productive families, artisans, and farmers. Al-Saadi views the festival as an integrated platform to present the economic, tourism, and investment potential of the "Green Mountain" area.

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the festival represents a key development initiative that leverages the governorate’s rich natural and heritage resources while supporting small and medium enterprises (SMEs), productive families, craftsmen, and farmers.

Organizers are finalizing logistical, technical, and operational aspects, coordinating with various public and private bodies. Ensuring the readiness of event venues, public facilities, and support services is paramount to delivering a comprehensive tourism experience. The festival aligns with the objectives of Oman Vision 2040 and the Al Dakhiliyah Governorate's strategy to diversify its economy, enhance quality of life, and bolster regional competitiveness.

The festival program will encompass a diverse array of tourism, cultural, heritage, entertainment, sports, and community activities. It will also feature marketing exhibitions and specific events tailored for children, youth, and families, all designed to highlight the distinctive cultural richness and natural beauty of Al Dakhiliyah Governorate. Last year's event successfully engaged 65 SMEs, productive families, and farms, contributing to the local economy.

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the governorate views the festival as an integrated platform to showcase the economic, tourism, and investment opportunities available in the Green Mountain region.