Jürgen Klopp Criticizes FIFA: 'Football Held Hostage by Officials'
Translated from Turkish, summarized and contextualized by DistantNews.
At a glance
- German coach Jürgen Klopp criticized FIFA's new regulations for the 2026 World Cup, particularly the water breaks.
- Klopp believes the water breaks are primarily to accommodate advertising, not to protect players.
- He described football as being "held hostage" by officials in air-conditioned offices, prioritizing sponsors over the sport's integrity.
German coach Jürgen Klopp has reiterated his criticisms of FIFA's new regulations for the 2026 FIFA World Cup, co-hosted by the U.S., Canada, and Mexico. Klopp specifically disagrees with the assertion that the mid-match water breaks are implemented for the benefit of players.
Football is being held hostage by officials who reside in air-conditioned offices.
Speaking to German broadcaster ZDF, Klopp argued that these breaks are primarily designed to create space for advertising. "Football is being held hostage by officials who reside in air-conditioned offices," he stated. The experienced coach criticized the advertising-driven approach, calling it "a shield to protect players and a golden cage built for sponsors."
This is a shield to protect players and a golden cage built for sponsors.
Klopp questioned who the World Cup truly serves, posing the rhetorical question: "Who does the World Cup really serve? The fans? The players? Or the advertisers?" He suggested that commercial interests are overshadowing the sporting values of the organization. The German manager further elaborated on how the added commercial breaks disrupt the natural flow of the game. "A World Cup match should flow like a river. Instead, we are building dams in the middle of it for advertisements to pass through," he said, expressing his strong disapproval.
Who does the World Cup really serve? The fans? The players? Or the advertisers?
Originally published by Cumhuriyet in Turkish. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.