'Just plain insulting': Sellers on Shopee and TikTok call out auto-generated AI ads that mislead customers

Sellers on e-commerce platforms Shopee and TikTok are expressing strong dissatisfaction with auto-generated AI advertisements, which they claim are misleading customers. These AI-created ads are causing significant frustration among sellers who feel their products are being misrepresented.

A particularly concerning example highlighted involved a book by a local author. The AI-generated video for this book, which tackles sensitive themes such as emotional and verbal abuse, inaccurately described it as a "fun" story. This mischaracterization is seen as deeply problematic, potentially trivializing the book's serious subject matter and misleading potential readers.

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Just plain insulting

Sellers argue that these misleading advertisements are not only ineffective but also "just plain insulting." They believe the AI's inability to accurately represent their products damages their credibility and customer trust. The reliance on AI for ad creation, without proper oversight, appears to be a growing concern for businesses operating on these platforms.

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fun