Lee Jun-ho Receives Minister's Award at K-Expo, Vows to Promote K-Content

South Korean actor and singer Lee Jun-ho has been recognized for his contributions to the Korean entertainment industry, receiving the Minister's Award at the '8th Newsis Hallyu Expo (2026 K-EXPO)'. The prestigious event, celebrating the global phenomenon of Korean culture, was held at The Grand Lotte Seoul Crystal Ballroom in Jung-gu, Seoul.

Accepting the award, Lee Jun-ho conveyed his deep appreciation for the honor. "I am truly grateful for this meaningful award," he stated. "I have only pursued the music and acting that I love, and I am fortunate to be in a good era with positive trends."

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I am truly grateful for this meaningful award. I have only pursued the music and acting that I love, and I am fortunate to be in a good era with positive trends.

Lee Jun-ho, who has garnered significant international attention for his roles in popular dramas and his music career, emphasized his commitment to further promoting Korean content. He vowed to continue his efforts to showcase the global impact and strength of K-content. His recognition at the Hallyu Expo highlights his status as a prominent figure in the ongoing expansion of Korean culture worldwide.

The Hallyu Expo aims to foster the growth and dissemination of Korean cultural content across various sectors, including music, drama, film, and more. Lee Jun-ho's award signifies not only his individual achievements but also the broader success and influence of the Korean Wave (Hallyu) on the global stage.

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I will strive to make efforts to publicize the power of K-content.