Local publishers, bookstores, and authors unite to boost regional publishing

In South Korea's North Chungcheong Province, a decade-old cultural movement called "Sangsaeng Chungbook" is strengthening the local publishing industry. Launched in June 2016, the initiative is built on the belief that books and reading are fundamental to regional culture, aiming to create a symbiotic relationship between the community and literature.

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The biggest change created by 10 years of 'Sangsaeng Chungbook' is the foundation for local authors, local bookstores, and local publishers to harmonize with citizens. Shall we say we share a sense of camaraderie?

The core of "Sangsaeng Chungbook" involves local authors writing, regional publishers producing the books, and local bookstores distributing them to libraries and the public. Currently, 8 publishers in Cheongju and 9 others across the province, along with 20 local bookstores and 53 small libraries, participate. Over the past 10 years, this collaboration has resulted in 188 published titles and the sale of 4,838 books.

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'Sangsaeng Chungbook' has played a significant role in revitalizing local bookstores and ensuring their existence.

"Sangsaeng Chungbook" selects outstanding books from local authors and publishers quarterly, granting them prime display space in participating bookstores. The program also organizes "Book Talk" events, where authors and readers can interact. Initiatives like a call for manuscripts for local publication and a book buy-back system, where citizens can return purchased books for a refund, further support the local ecosystem. Despite these efforts, the program faces ongoing challenges from online bookstores, highlighting the need for continued support and attention.

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Although 'Sangsaeng Chungbook' has been a great help in maintaining the emotional value of books, local bookstores, local authors, and local publishing amidst the onslaught of online bookstores, it is still a crisis. More interest and support are needed for local authors, bookstores, and publishers to coexist with books.