Locon Joins IBK Corporate Bank's Startup Incubation Program

AI solutions developer Locon has joined the ranks of innovative startups selected for the 'IBK Changong UNIST Camp,' a startup incubation program operated by IBK Corporate Bank.

This prestigious program aims to support approximately 200 promising startups annually through its national centers and specialized camps at Seoul National University and UNIST. Selected companies gain access to shared office spaces, specialized mentoring in fields like tax, law, labor, and technology certification, and crucial opportunities for investment linkage and investor presentations (IR).

Locon, which recently secured a spot in the Korea Press Foundation's media startup support program, is making rapid progress. This marks its second startup support program selection within just two months of its founding.

The company's core offering is 'Neta,' an AI-powered platform for generating press releases and matching them with journalists. It utilizes proprietary content-profiling technology to structure information about companies and individuals, automatically connecting them with relevant reporters. Locon is set to officially launch the Neta platform by the end of this month, enabling companies to draft and distribute press releases independently, without relying on external PR agencies.

With the mentorship and investment connections gained from the IBK Changong program, Locon intends to broaden the application of its content-profiling technology into the marketing sector. The company is also developing marketing solutions, including AEO and GEO, designed to operate within generative AI environments, all based on corporate and individual data. Hong Kyung-won, CEO of Locon, expressed his commitment to enhancing the Neta service and improving media accessibility for businesses through the program's network and mentorship.

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Through the IBK Changong UNIST Camp, we will enhance the Neta service and increase accessibility to media relations for companies.