McDonald's Singapore launches FIFA World Cup collectibles, meals and watch party

McDonald's Singapore is embracing the FIFA World Cup 2026 season with a comprehensive campaign that includes collectible merchandise, limited-edition meals, and a fan watch party.

Starting June 4, customers purchasing a Happy Meal will receive one of 12 Squishmallows plush toys designed with football-inspired jerseys. These themed toys will be released weekly throughout the campaign. From June 11, McDonald's will introduce special FIFA World Cup-themed meals, featuring items like the Honey Soy Chicken McCrispy and Spicy Jalapeno Chicken McNuggets, alongside existing favorites.

With the purchase of a participating FIFA World Cup meal, customers can collect one of six unique cups. These cups feature football icons such as David Beckham, Ronaldinho, Thierry Henry, Son Heung-min, and Lamine Yamal, as well as McDonald's mascot Grimace. These collectible cups will be available across various purchase channels, including restaurants, Drive-Thru, McDelivery, GrabFood, and Foodpanda, while supplies last.

Further enhancing the World Cup festivities, McDonald's will offer a limited-edition football merchandise set, comprising a T-shirt and pin set, available from June 29 through the McDonald's app. This redemption requires 3,000 MyMcDonald's Rewards points and is limited to one per member.

To cap off the campaign, McDonald's is hosting a watch party for the FIFA World Cup final on July 20 at McDonald's Marine Cove. The event, running from 2 a.m. to 6 a.m., requires 5,000 MyMcDonald's Rewards points for entry, valid for up to five people. Attendees will enjoy an unlimited buffet of Chicken McNuggets and French fries during the match.