Montenegro's Sveti Stefan resort to reopen after five years, luxury prices spark local anger

After a five-year hiatus, the exclusive Aman Sveti Stefan resort in Montenegro is preparing to reopen its doors on July 1, marking its return to the global tourism map. The iconic hotel, now managed by "Adriatic Properties," is poised to welcome guests with the addition of two globally recognized restaurants, Zuma and Nammos, enhancing its luxury appeal.

According to "Adriatic Properties," Aman Sveti Stefan is currently leading in bookings among all Aman hotels worldwide, underscoring its strong international appeal. The resort's reopening is seen as a significant event for Montenegro's high-end tourism sector, with the presence of brands like Zuma and Nammos signaling a return to prestigious international tourist markets.

Vila Miločer, another part of the resort complex, has been nearly fully booked since opening in late May. Guests also have access to a large spa center at Kraljičina plaža (Queen's Beach). The beaches have been opened, with Kraljičina plaža exclusively for hotel guests from 8 a.m. to 8 p.m., while parts of Kraljičina plaža and Velika Miločerska plaža are accessible to locals. However, the rental of a set of loungers and an umbrella at Kraljičina plaža will cost 240 euros, and at the hotel beach, 220 euros for two loungers and an umbrella.

The resort's reopening follows a settlement between the government and "Adriatic Properties" to avoid potential damages exceeding 100 million euros. Despite the preparations, the placement of a gate at Kraljičina plaža, restricting access for locals during certain hours, has caused local revolt. Members of the local community council have filed a criminal complaint against "Adriatic Properties" and state/municipal bodies, alleging violations of freedom of movement and failure to comply with court decisions, as the gates reportedly obstruct a public promenade despite a valid court ruling.