Myongji University Awards Winners of 2026 Advertising Contest

Myongji University celebrated its 2026 Advertising Contest with an awards ceremony on July 23, honoring the creative content produced by its university community. The contest was established to cultivate a distinct brand identity for Myongji University by showcasing original advertising materials created by students and staff.

The initiative sought to clearly define the university's unique identity and symbolism. The goal is to leverage the finalized advertisements across diverse social media platforms, including Instagram, Facebook, and YouTube, thereby elevating Myongji University's brand value both internally and externally.

The competition garnered significant interest, with a total of 59 teams submitting 108 entries. The selection process involved an initial internal review by the Public Relations Strategy Team, which shortlisted 42 works. Subsequently, an online survey was conducted among all staff members. The top 10 entries from the survey were then evaluated by the External Cooperation and Public Relations Committee for suitability and creativity, leading to the final selection of award recipients.

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Advertising is the result of looking at the familiar in a new way.

The grand prize was awarded to a team comprising Choi Yu-jin from the Department of Digital Media and Kim Seo-eun from the Department of Digital Contents Design for their work titled "One Piece, One Person, One Myongji - 80 Years of Leap, 100 Years of Sprint," along with two other pieces. Other accolades included the Excellence Award for Park Yoon-seo's team from the Department of Design for "The Power That Moves the World, Myongji," and the Honorable Mention for Professor Choi In-tae's team from the Department of Public Administration for "TWO CAMPUSES, ONE FUTURE," and a team comprising Kim Tae-hyung and Choi Yu-bin for "Cool. Myongji University."

Shin Taek-soo, head of the External Cooperation Department, congratulated the winners, stating, "Advertising is the result of looking at the familiar in a new way." He expressed hope that the contest experience would greatly benefit the students' futures. Choi Yu-jin, who received the grand prize, shared her thoughts, saying, "While preparing for the contest, I tried to look at my familiar school with a new perspective, and my loyalty deepened in the process. Thank you for this meaningful award."

The winning entries will be actively utilized in various promotional activities for Myongji University, including the 2027 University Admissions Information Fair, 2026 early and regular admission advertisements, official social media content, and other online and offline promotional materials.

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While preparing for the contest, I tried to look at my familiar school with a new perspective, and my loyalty deepened in the process. Thank you for this meaningful award.