New Taipei City's 'Hongdan Honey' Wins International Acclaim

Pingxi District's "Hongdan Honey" has achieved international acclaim, earning a two-star "Superior Taste Award" from the prestigious International Taste Institute (iTi). Produced by the Zidong Community in New Taipei City, this honey is a testament to sustainable agriculture and the unique natural environment of the region.

The community's success stems from its commitment to eco-friendly beekeeping practices. Bees collect nectar primarily from the native "Morrison's red bayberry" tree (森氏紅淡比), which thrives in the pristine, pollution-free forests of Pingxi. This careful sourcing, combined with the area's abundant pure water resources, results in a honey with a distinct and pure sweetness.

The iTi awards, often referred to as the "Michelin Guide for Food," employ a rigorous blind tasting process judged by renowned Michelin-starred chefs and top sommeliers. "Zidongzhuan Hongdan Honey" stood out among numerous global entries, securing two stars, which signifies a "Remarkable" flavor and confirms its world-class quality.

This international recognition is a significant boost for the Zidong Community, which has centered its core industry around Hongdan honey. The beekeeping operation has expanded significantly, with the number of beehives growing from approximately 1,000 three years ago to about 3,000 currently. This growth has fostered a complete industry chain encompassing beekeeping, harvesting, processing, and experiential tourism.

Beyond its economic impact, the community reinvests its profits into local initiatives, including a "Co-Benefit Kitchen" and a "Green Care Project" that promotes intergenerational connection. Visitors can enjoy the award-winning honey, participate in DIY workshops like beeswax tie-dye and moss ball making, and savor local cuisine featuring honey. The community also promotes ecological tours linking nearby attractions like the Danlan Old Trail and the Pingxi railway line, positioning itself as a model for rural regeneration.