New Volkswagen Amarok Generation to Launch in Argentina in 2027

Volkswagen is gearing up to introduce the next generation of its Amarok pickup truck in Argentina, marking a new phase for the model after 16 years of local production. The company celebrated reaching a milestone of 800,000 Amarok units produced at its Pacheco plant.

The upcoming generation, slated for launch between March and April 2027, is a collaborative effort with Chinese automaker SAIC, stemming from a partnership spanning over four decades. This collaboration will enable the new Amarok to offer both traditional combustion engines and plug-in hybrid options. A unique body design is also expected, departing from the current separation between the cabin and the cargo bed.

While the current Amarok's V6 engine will not be part of the next generation, Volkswagen executives expressed confidence that the new model will meet the expectations of its loyal customer base and attract new buyers. The company is investing US$580 million in the local production of the new generation, underscoring its commitment to the Argentine market.

Volkswagen's global CEO, Thomas Schäfer, was among the executives who visited the Pacheco plant to observe the advancements in the new Amarok's development. The launch event in Mendoza, which coincided with unexpected snowfall, provided an opportunity for local executives, including Marcellus Puig, president of Volkswagen Group Argentina, and Martín Massimino, Commercial Director, to discuss the future of their flagship product with the press.

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We will launch it on the market in the first quarter of 2027.