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X, the social media platform formerly known as Twitter, has refined its recommendation algorithm to boost the visibility of posts from users' mutual followers. This strategic adjustment is intended to cultivate a stronger sense of community within the platform's conversations.

Nikita Bier, X's head of product, announced the change on July 13, explaining that the system previously had a gap that diminished the prominence of replies from individuals who both follow a user and are followed back. Bier noted in an X post that this omission made friends appear less frequently in replies, contributing to a feeling of the reply section being a "battleground with people you don't recognise."

The update is designed to make discussions feel more familiar by increasing the visibility of content from mutual connections. This initiative aligns with recent efforts by X to enhance user experience and creator engagement. Earlier this year, the company revamped its creator payment program, shifting emphasis towards original content over reposted material. More recently, X introduced an integrated video editing tool, further expanding its feature set.

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We noticed this data was missing from the algo and it made your friends appear less in your replies. This resulted in the reply section feeling more like a battleground with people you don't recognise.