Packaging rules could raise prices and increase food waste, critics say

New European Union regulations set to take effect on January 1, 2030, will ban the sale of certain fruits and vegetables packaged individually or in small, multi-packs. This includes items like cucumbers sold one by one in plastic wrap and peppers sold in pairs.

The directive, aimed at reducing plastic waste, has raised concerns among producers and those in the supply chain. Kristo Eisenberg, head of Grüne Fee, the company behind Luunja cucumbers, stated that this "interesting draft" will present "quite significant problems" for producers and the supply chain.

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Undoubtedly, this is an interesting draft that for certain kitchen and fruit products means quite significant problems for producers and in the supply chain exactly the same, because packaging has a protective function.

Eisenberg highlighted the protective role packaging currently plays for produce. "Packaging has a protective function," he explained, expressing hope that "common sense" will prevail. He emphasized that no one in the industry desires food waste, suggesting that the current packaging methods contribute to preserving the quality and extending the shelf life of these products.

The regulation affects not only how produce is sold but also how it is handled throughout the supply chain, from harvest to retail. The Ministry of Climate's lead expert for packaging, Dagny Repp, confirmed the upcoming changes, which will apply to all EU member states, including Estonia.

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I would hope for common sense, nobody wants food waste.