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Pumas Announce Return of Sponsor, Eyeing 'Long-Awaited Eighth Cup'
๐Ÿ‡ฒ๐Ÿ‡ฝ Mexico /Sports

Pumas Announce Return of Sponsor, Eyeing 'Long-Awaited Eighth Cup'

From El Universal · () Spanish

Translated from Spanish, summarized and contextualized by DistantNews.

At a glance

News Named sources New plan
  • Pumas UNAM has announced a new five-year commercial alliance with a German sportswear brand starting with the 2026-27 season.
  • The partnership aims to support the club's goal of winning their eighth championship.
  • Both the club and the brand express enthusiasm for their renewed collaboration, emphasizing shared values and a commitment to success.

Club Universidad Nacional, also known as Pumas, is embarking on a new era with the official announcement of a commercial alliance with a German sportswear giant. This five-year partnership, set to commence with the 2026-27 season, will see the brand outfitting all Pumas teams, including the men's, women's, and youth academies.

We want to continue writing stories, and part of those stories is that together we can go hand in hand to achieve the objectives that identify Pumas: to be a competitive team in a sustained manner and to show those values of grit for playing professionally.

โ€” Luis Raรบl Gonzรกlez PรฉrezPresident of Club Universidad Nacional, discussing the new commercial alliance.

During a press conference at La Cantera facilities, Pumas President Luis Raรบl Gonzรกlez Pรฉrez revealed the significance of the collaboration. He stated that the primary objective driving this commercial agreement is the pursuit of the club's "long-awaited eighth cup." Gonzรกlez Pรฉrez highlighted the brand's historical connection to the club, noting that their last championship in 2015 was achieved while partnered with the same company, expressing a desire to replicate that success.

Together we want to achieve the long-awaited eighth cup.

โ€” Luis Raรบl Gonzรกlez PรฉrezPresident of Club Universidad Nacional, stating the main goal of the commercial agreement.

The new jerseys are designed to reflect the team's identity, embodying "grit, courage, speed, drive, and playing with heart on the field," according to Gonzรกlez Pรฉrez. The general manager of the sportswear brand echoed this sentiment, expressing pleasure and honor in returning to collaborate with Pumas, an institution the brand deeply admires. He described the partnership as a "return home," emphasizing the strong affinity between the two organizations.

The jerseys that Club Universidad Nacional will now wear aim to generate that aspect that identifies us of grit, courage, speed, drive, playing with the heart on the field.

โ€” Luis Raรบl Gonzรกlez PรฉrezDescribing the design philosophy of the new Pumas kits.

Both parties are united in their ambition to secure another title and add a new star to the club's history. The sportswear brand pledges its full support, both on and off the field, to help Pumas achieve its maximum potential. This renewed collaboration signifies a shared commitment to success and a desire to forge a new chapter of achievements for the club.

It is a pleasure and an honor to work with Pumas, which is an institution that the brand admires. We were here before, so this is like a return home for us. There are perhaps no two brands that can have greater affinity, that is evident.

โ€” General manager of the sportswear companyExpressing the brand's enthusiasm for the renewed partnership with Pumas.
DistantNews Editorial

Originally published by El Universal in Spanish. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.