Queens Corporation and Kakao Team Up to Lower Marketing Barriers for Small Businesses

Queens Corporation, the company behind the influencer marketing platform 'Dinner Queen,' is joining forces with Kakao to make marketing more accessible for small businesses. The partnership aims to reduce the financial and informational hurdles that often prevent small business owners from effectively promoting their ventures.

As part of this collaboration, Queens Corporation will offer its services, including blog, Reels, and Clip experience group marketing, at discounted rates to members of 'Kakao Biz Membership.' This Kakao service provides small business owners with a bundled subscription offering marketing, store management, and ingredient purchasing benefits for a monthly fee of 14,900 won.

The initiative is particularly timely given the current economic climate, where rising inflation and a slowing economy have increased the burden of marketing costs for many small enterprises. Queens Corporation cited its own survey, which found that 78% of new consultation clients expressed positive interest in subscription-based marketing services that reduce expenses.

A representative from Queens Corporation highlighted the goal of lowering entry barriers for small business owners who struggle with initial costs and a lack of marketing knowledge. The company plans to further support these businesses through short-form video production, influencer matching, and Smart Place optimization services.

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We have lowered the entry barrier for small business owners who struggle with initial costs and lack of information.