Samsung Electronics cuts product verification time to 2 days with AI-driven digital twin tech

Samsung Electronics is accelerating its AI transformation by implementing a high-performance computing (HPC) infrastructure that drastically cuts down product development verification times. The Device Experience (DX) division announced on June 15th the official launch of this service for employees involved in hardware and circuit development. The system, based on 'digital twin' technology, involves creating virtual replicas of real-world products to simulate various scenarios and predict outcomes.

This digital twin approach is expected to yield significant benefits, including reduced development cycles, cost savings, prevention of errors and accidents, and enhanced collaboration. Samsung plans to deploy this infrastructure across various business units for simulations such as smartphone drop tests, TV drop and heat verification, robot vacuum collision tests, and radio unit heat dissipation checks. Specifically, TV drop verification time is projected to decrease from 15 days to just 2 days, while washing machine drop tests will be shortened from 15 days to 5 days. The company also anticipates verifying up to 700 smartphone cases in a single day.

The newly established HPC infrastructure features high-performance central processing units (CPUs), resulting in approximately 5.8 times faster processing speeds and a six-fold increase in virtual verification capacity compared to previous systems. While digital twin simulations have traditionally been used in high-cost industries like automotive and semiconductors, Samsung's expansion into home appliances and IT products marks a significant development. This initiative aligns with Samsung's earlier announcement in March to convert all its domestic and international manufacturing plants into AI-driven autonomous factories by 2030. Industry observers view the in-house HPC infrastructure as a strategic investment to widen its manufacturing competitiveness gap, further propelled by the digital twin transition.

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As virtual verification data accumulates, accuracy and application scope will broaden.