Sasa Obradovic appointed new Hapoel Jerusalem head coach

Hapoel Jerusalem is embarking on a new era with the appointment of Sasa Obradovic as its head coach. The club held a festive press conference to introduce the highly respected Euroleague tactician, signaling its intent to reach new heights in European basketball.

Obradovic, a 57-year-old Serb, is renowned for his extensive experience, having coached numerous prominent clubs such as AS Monaco, Crvena Zvezda Belgrade, and ALBA Berlin over two decades. His coaching resume boasts significant domestic and international achievements, including two French championships, a French Cup, a German championship, four German Cups, and a Russian Cup. A notable highlight was guiding AS Monaco to its first-ever Euroleague Final Four in 2023, a historic milestone for the club.

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I am very happy to join Hapoel Jerusalem. I have been coaching in the Euroleague for many years and I chose Hapoel because I was deeply impressed by the club’s vision, its standards, and its high ambitions. I truly believe in the bright future that awaits us together in the years ahead. Our goal is clear: to build a strong, talented, high-quality, and competitive team that reflects my basketball philosophy, competes for every title and fights to achieve all of the ambitious goals we have set for ourselves.

"I am very happy to join Hapoel Jerusalem," Obradovic stated during the press conference. He explained his decision by citing the club's "vision, its standards, and its high ambitions," which deeply impressed him. Obradovic emphasized his commitment to building a "strong, talented, high-quality, and competitive team" that aligns with his basketball philosophy, aiming to "compete for every title and fight to achieve all of the ambitious goals we have set for ourselves."

Club owner Matan Adelson echoed Obradovic's enthusiasm, calling the appointment a reflection of the club's "determination to fulfill the ambitious goals we have set for ourselves." Adelson believes Obradovic's leadership marks the beginning of a "new chapter" for Hapoel Jerusalem, one he anticipates will be "especially exciting." The club is clearly positioning itself for a significant push, with Obradovic tasked with elevating the team's performance and competitive standing in European basketball.

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I am extremely happy and proud to welcome Sasa Obradovic to the Hapoel Jerusalem family. Appointing an experienced, highly respected Euroleague coach of Sasa’s caliber reflects our determination to fulfill the ambitious goals we have set for ourselves and our commitment to doing everything necessary to turn those ambitions into reality. We have chosen to lead the club in a new direction under Sasa’s leadership. It is time to write a new chapter in the history of this club, and we believe that, with Sasa at the helm, it will be an especially exciting one.