Sejong University Professor Releases Book on 2027 Money Trends, Advising Han River Apartment Subscriptions and Stock Investments

Kim Dae-jong, a professor of business administration at Sejong University, has released his latest book, "Kim Dae-jong's 2027 Money Trends." The book, subtitled "A Billionaire's Stock Investment Secret, Buy an Apartment Along the Han River," provides readers with principles and practical strategies for long-term wealth accumulation.

Professor Kim asserts that the fastest ways to build wealth in South Korea involve securing apartments in desirable Han River-adjacent locations through subscription lotteries, making long-term investments in leading global companies, and launching new businesses based on subscription models. He specifically points to a large-scale apartment development of approximately 1,800 units planned for the Banpo area of Seoul in November 2026 as a significant opportunity for homeownership and asset growth, estimating a potential profit of nearly 5 billion won for a successful Banpo 1st complex lottery winner.

The book outlines three core strategies for wealth creation. The first is applying for apartments in prime Seoul locations, particularly along the Han River, emphasizing the long-term value appreciation of such properties and encouraging applications even for smaller units if funds are limited. The second strategy involves long-term investment in top market capitalization companies, advocating for diversified investments in leading U.S. and South Korean firms, given the U.S. market's 60% share and Korea's 2% share of global market capitalization. Professor Kim suggests that consistent monthly investments, even as little as 25% of one's salary, can lead to substantial wealth, citing Nvidia and Samsung Electronics as examples of competitive companies.

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The fastest way to increase assets in Korea is through apartment subscriptions in prime Han River locations, long-term investment in the world's best companies, and starting new businesses.

The third strategy focuses on entrepreneurship within the subscription economy. Professor Kim argues that small and medium-sized enterprises and startups should prioritize building recurring revenue models over one-time sales. He also stresses the importance of developing sustainable business models by leveraging the expansion of online shopping and utilizing government procurement markets.

Professor Kim encourages immediate action, stating, "You can never become rich by just diligently working at a job." He urges readers to open a subscription savings account, consistently purchase even one share of a quality stock, and begin building investment habits for the future. He believes that by following the advice in his book, individuals can become part of South Korea's top 1% wealthiest citizens, possessing assets of 5 billion won.

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You can never become rich by just diligently working at a job.