Showing the horror as it is: Joko & Klaas project on Ukraine war

German television personalities Joko Winterscheidt and Klaas Heufer-Umlauf have utilized their live broadcast time, won during their show "Alle gegen Joko & Klaas," to draw attention to the war in Ukraine. They presented a 200-minute documentary titled "#dontlookaway," aiming to offer a stark portrayal of the conflict's reality.

The documentary focuses on the daily lives of six individuals residing in Ukraine, providing a ground-level perspective on the impact of the ongoing war. The project's title, "#dontlookaway," serves as a direct appeal to viewers not to turn a blind eye to the suffering and realities faced by those affected by the conflict.

German media outlets, including Der Standard, have covered the initiative, framing it as a "time document that touches the heart." The project seeks to leverage the broad reach of television to foster empathy and understanding for the Ukrainian people amidst the devastating circumstances of the war.