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Son Heung-min’s fashion brand NOS7 to close after four years: “We ask for your understanding”
🇰🇷 South Korea /Culture & Society

Son Heung-min’s fashion brand NOS7 to close after four years: “We ask for your understanding”

From Chosun Ilbo · () Korean

Translated from Korean and summarized by DistantNews. Read the original for the full story.

At a glance

News Official statement New plan
  • Footballer Son Heung-min’s fashion brand NOS7 will close on Dec. 31, 2026, after operating for about four years.
  • The brand attracted large crowds and sold out products when it launched.

Son Heung-min’s fashion brand NOS7 will disappear at the end of 2026, bringing its roughly four-year journey to a close.

The brand, launched under the South Korean football star’s name and squad number, drew large crowds at its debut and recorded a series of sellouts.

NOS7 announced the closure on its official social media account on the second day of the month, asking customers to “please view the decision generously.”

We ask for your generous understanding.

— NOS7The brand’s official social media announcement about ending operations.
About this summary

Originally published by Chosun Ilbo in Korean. Translated, summarized, and contextualized automatically by DistantNews, with a note on how the source frames the story. Not individually reviewed before publishing. How this works.

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