Super-Soybeans, Unprecedented Herbicides and Revolutionary Corn: Bayer Unveils a High-Impact Agricultural Pipeline
Translated from Spanish and summarized by DistantNews. Read the original for the full story.
At a glance
- Bayer says it aims to launch 10 blockbuster agricultural products over the next decade, each with potential annual sales above 500 million euros.
- Its short-stature Preceon corn and Plenexos insecticide are already in global markets, while Argentina will receive a limited commercial launch of Preceon in the next crop season.
- Bayer says Preceon could reach 10.5 million hectares by 2035, while Plenexos can reduce the active ingredient used for pest control by up to 75%.
Bayer used its Innovation Showcase in Huxley, Iowa, to present an agricultural pipeline built around biotechnology, new chemical compounds, artificial intelligence and gene editing. The company framed the event as a demonstration that innovation in farming is accelerating and that new tools should address concrete problems for producers and technicians.
The German multinational is pursuing 10 blockbuster products over the next 10 years. Bayer expects each to have sales potential of more than 500 million euros. Two of those products have already reached global markets: Preceon, a short-stature corn system, and Plenexos, an insecticide.
Preceon produces corn plants 30% to 40% shorter than conventional plants through a different plant architecture. Bayer says the system reduces the risk of lodging, allows higher plant densities and lets machinery enter fields throughout the crop cycle to apply fertilizer and crop-protection products.
It will change the crop in the country; it will be one of the fastest-growing markets.
The company has set a target of reaching 10.5 million hectares with short-stature corn by 2035. The system is already being offered commercially in Mexico, Italy, Spain and the United States. In Argentina, Bayer plans a small commercial launch during the next season, involving about 1,000 bags containing 20 products. The company initially targets late-planted corn but intends the system eventually to cover the full crop.
Juan Farinati, president and CEO of Bayerโs Southern Cone operations, said the technology โwill change the crop in the country; it will be one of the fastest-growing markets.โ Plenexos, meanwhile, was developed to cover a broad range of pests. It has entered Colombia and is scheduled to move into Mexico, Brazil and the United States. Bayer says farmers could use up to 75% less active ingredient while protecting pollinators and beneficial insects.
We are fulfilling the promises we made and bringing producers a new generation of products capable of marking a before and after.
Originally published by La Naciรณn in Spanish. Translated, summarized, and contextualized automatically by DistantNews, with a note on how the source frames the story. Not individually reviewed before publishing. How this works.