Team Cookie wins at '2026 Asia-Pacific SABRE Awards,' proving tech PR competitiveness

Team Cookie, a public relations firm specializing in technology startups, has been honored with a win at the '2026 Asia-Pacific SABRE Awards.' The company secured the award in the 'Technology: Software & Services' category, recognizing its successful PR campaign for AIM-Intelligence, a specialist in AI security.

The SABRE Awards, organized by the global PR and marketing publication PRovoke Media, saw over 2,000 projects submitted from across the Asia-Pacific region. A panel of 60 international communication experts judged the entries. Team Cookie received the award on May 18th at The Westin Singapore, competing alongside global companies like Notion.

This latest accolade follows Team Cookie's previous recognition at the Campaign Asia-Pacific Awards. Established in 2022, the firm has been expanding its PR consulting services for tech companies, operating from hubs in South Korea, the United States, and Singapore. They cater to a range of clients, from early-stage startups to publicly listed corporations, across various tech sectors including AI, robotics, and AI semiconductors, as well as K-beauty, commerce, and venture capital.

Team Cookie's Lead, Ryu Tae-min, expressed the significance of the award, stating, "It is meaningful that the collaboration case with our AI safety partner, AIM-Intelligence, has been evaluated on the international stage. We will continue communication activities that enhance the value of technology companies."

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It is meaningful that the collaboration case with our AI safety partner, AIM-Intelligence, has been evaluated on the international stage. We will continue communication activities that enhance the value of technology companies.