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The North Face launches raincoats designed for style and protection during downpours
๐Ÿ‡ฐ๐Ÿ‡ท South Korea /Culture & Society

The North Face launches raincoats designed for style and protection during downpours

From Dong-A Ilbo · () Korean

Translated from Korean, summarized and contextualized by DistantNews.

At a glance

News Official statement New plan
  • The North Face has launched new raincoats for adults and children.
  • The release comes amid increased demand for rainwear due to frequent heavy downpours.
  • The new raincoats feature enhanced waterproofing and designs suitable for daily wear.

Outdoor brand The North Face, operated by Youngone Outdoor, has introduced a new line of raincoats for adults and children, timed for the monsoon season. This launch addresses a growing demand for rainwear, spurred by the recent increase in short, intense rainfall events, often referred to as 'extreme downpours'.

Meteorological forecasts predict a higher-than-average chance of rain this summer, prompting The North Face to develop products that combine functionality with everyday style. The adult 'Stomer Raincoat' utilizes a 2.5-layer waterproof fabric, employs seam sealing to prevent leaks, and features a water-repellent finish. Design elements include drawstrings on the hood and hem to block rain and laser-cut perforations under the arms for breathability. Its trench coat style makes it suitable for commuting, and it includes a packable feature for easy storage.

The children's line, including the 'Kids Novelty Raincoat', focuses on safety and mobility. These designs incorporate features to enhance visibility and ensure comfort during active play, aligning with the brand's commitment to providing durable and practical outdoor gear for all ages.

DistantNews Editorial

Originally published by Dong-A Ilbo in Korean. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.