"This is not a soccer show": How "Ted Lasso" became a television phenomenon

The television show "Ted Lasso" has achieved remarkable success, driven by its improbable rise and uplifting message, according to its stars and creators. Jason Sudeikis, the Emmy Award-winning actor who originated the character of Ted Lasso over a decade ago, along with the show's cast and crew, shared insights into the series' journey with CBS News.

What started as a lighthearted advertising campaign for NBC Sports to promote soccer's English Premier League in the U.S. has transformed into a global phenomenon on Apple TV+. Sudeikis, also known for his work on "Saturday Night Live," provided a tour of the AFC Richmond locker room, delving into the fictional club's secret history and the inspirations behind some of its characters.

The cast members offered their perspectives on their respective characters, contributing to the rich tapestry of the show that has resonated with audiences worldwide. The series' positive outlook and unique storytelling have clearly struck a chord, elevating it beyond a simple sports comedy to a cultural touchstone.

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This is not a soccer show