Unfortunately, we didn't catch that, Horejš regretted. But he accepts the draw with Bohemians
Translated from Czech, summarized and contextualized by DistantNews.
At a glance
- The article discusses advertising and privacy settings on the iDNES.cz website.
- Users can choose between a free version with targeted ads or a paid subscription for an ad-free experience.
- The site explains how user data is processed for ad personalization and offers options to manage privacy preferences.
The Czech news portal iDNES.cz presents users with distinct options regarding advertising and data privacy. Visitors can opt for a free service that includes targeted advertisements or choose a premium subscription for an ad-free experience, which also grants access to other MAFRA media outlets and digital magazines.
For users who select the free option with targeted ads, iDNES.cz explains that their data, gathered through cookies and other online identifiers, will be used to personalize advertisements. This process involves profiling user habits and interests to display relevant ads. Both MAFRA, a.s., and its 125 advertising partners will utilize this data.
The website emphasizes that users can withdraw their consent for targeted advertising at any time. However, revoking this consent will prompt them to transition to the ad-free iDNES Premium subscription. Users also have the ability to manage other data processing preferences, such as personalization of content or service development, without necessarily subscribing to the premium service.
Furthermore, iDNES.cz clarifies that some data processing occurs based on 'legitimate interest.' Users can raise objections to this processing and adjust their privacy settings through a detailed settings section. The site outlines the specific ways it and its partners process data, including ad performance measurement, audience understanding through statistics, and website technical operation. The article serves as a transparent disclosure of the platform's advertising model and user data management practices.
Originally published by iDNES in Czech. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.