Vaping declines as young Australians shift to oral nicotine products amid crackdown

The allure of vapes and cigarettes is diminishing among young Australians, but nicotine consumption may be increasing as some users switch to alternative products. Smoking rates have reached a historic low of 5.8%, a significant drop that surpasses government targets. However, a recent survey reveals a concerning trend: the use of multiple nicotine forms has doubled in the past year.

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This is an emerging area of concern and could potentially represent an increase in the average amount of nicotine being consumed by people who smoke, use e-cigarettes and also use other nicotine products.

Oral nicotine products, such as snus and nicotine pouches, are gaining popularity, particularly among 18 to 24-year-olds. The National Drug Strategy Household Survey found that 3.6% have used snus and 8.4% have used nicotine pouches in the last year. This shift coincides with a decline in daily vaping rates among young people, dropping from 11.3% to 5.8%. Nationwide, vaping rates have also decreased from 7% to 6%.

The Australian government is responding to this evolving landscape by implementing stricter measures. Health Minister Mark Butler announced a crackdown on the importing and access of nicotine pouches, emphasizing the government's commitment to protecting younger Australians and combating the illicit tobacco trade. "Anyone unlawfully selling nicotine pouches in Australia has been put on notice," Butler stated, warning of strong and ongoing regulatory and enforcement actions.

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Anyone unlawfully selling nicotine pouches in Australia has been put on notice.

This move comes as the government grapples with a substantial illicit tobacco trade, with up to 80% of nicotine products consumed illegally. This surge in illicit consumption is projected to cost the government billions in lost revenue over the next five years. The new regulations aim to curb the availability of these products, particularly nicotine pouches, which will soon be unavailable for purchase even with a prescription.

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The Australian government is committed to protecting the community from the harms of nicotine pouches and regulatory and enforcement action will be strong and ongoing.