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Volkswagen Taos: Price Freeze and Features Amid Strong Sales in Argentina
๐Ÿ‡ฆ๐Ÿ‡ท Argentina /Economy & Trade

Volkswagen Taos: Price Freeze and Features Amid Strong Sales in Argentina

From La Naciรณn · () Spanish

Translated from Spanish, summarized and contextualized by DistantNews.

At a glance

News Documents & data Context piece
  • Volkswagen's Taos SUV, recently restyled, started the year strong in Argentina, selling 4913 units in the first five months.
  • To maintain competitive pricing and its sales lead, Volkswagen froze suggested prices for the Taos, now imported from Mexico.
  • The SUV features a 1.4 TSI engine, an 8-speed automatic transmission, and comes equipped with a digital dashboard, 10-inch multimedia screen, and advanced safety features.

The Volkswagen Taos SUV is enjoying a successful start to the year in Argentina, solidifying its position as one of the best-selling SUVs. With 4913 units sold in the first five months, the model is a key player for Volkswagen, which leads the market in overall sales.

To sustain this momentum and its top sales position, Volkswagen has opted to freeze the suggested retail prices for the Taos for the current month. This strategy aims to keep the vehicle competitive in the local market. The Taos is now imported from Mexico, following the cessation of its production in Argentina to make way for the new Amarok pickup.

The updated Taos boasts a refreshed aesthetic aligned with Volkswagen's latest design language. Key exterior changes include a new visual identity with updated lighting, redesigned bumpers, grille, and alloy wheels. The rear features new taillights, a connecting LED bar, and an illuminated emblem, while the side profile remains largely unchanged.

Inside, all versions are equipped with a configurable 10.25-inch digital instrument cluster and a 10-inch central touchscreen supporting Android Auto and Apple CarPlay. Comfort features include a wireless charger, four USB-C ports, keyless entry, dual-zone climate control, and an electrically adjustable driver's seat with lumbar support. The vehicle offers four driving modes: Normal, Sport, Eco, and Individual. Standard safety equipment includes six airbags, ABS, electronic stability control, and a rearview camera.

DistantNews Editorial

Originally published by La Naciรณn in Spanish. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.