World Cup fever grips central Taiwan: Japanese J.League coaches children, city hosts live viewing parties

Taichung, Taiwan, is embracing the excitement of the 2026 World Cup with a series of events designed to engage the community. As the tournament progresses to its thrilling 32-team knockout stage, the city is preparing to host a live broadcast party for the semifinals and final matches.

The city government will set up a large-screen display at the Fisherman's Wharf in Nantun District starting July 15th, coinciding with the semifinal matches. This event, dubbed the '2026 Global Football Peak Live Broadcast Party,' invites residents to gather, cheer for their favorite teams, and experience the intense atmosphere of the championship games together.

Adding to the football fervor, the Japanese J.League club Oita Trinita has sent its president, Masakaze Ozawa, to Taichung. Ozawa, along with club representatives, conducted a football coaching session for local schoolchildren at the Weige International School's Xitun Campus. He emphasized the critical importance of the elementary school years for developing athletic abilities.

Ozawa expressed his aspirations for Taiwan's national football team to one day compete in the World Cup. The coaching clinic provided young aspiring players with valuable insights and skills, aiming to nurture the next generation of talent and potentially elevate Taiwan's standing in international football.

The city's initiative to host live screenings and facilitate international coaching exchanges underscores a commitment to promoting football culture and development within Taiwan. The events are expected to generate significant public interest and support for the sport, fostering a shared passion for the beautiful game.

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The elementary school stage is an important period for the development of athletic ability. We hope that Taiwan can stand on the stage of the World Cup.