World Cup generated 44 to 66 billion pesos for Mexico City, Brugada says; highlights record job creation and tourism boost

Mexico City reaped substantial economic rewards from hosting the 2026 World Cup, with the event generating an estimated 44 to 66 billion pesos in economic activity. The city's head of government, Clara Brugada, described these achievements as "three great goals" scored during the tournament.

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Those were the three great goals that Mexico City scored in this World Cup.

Beyond the direct economic injection, the World Cup spurred significant job growth. June 2026 marked a record for formal employment in the city over the past 25 years, with 100,000 new formal jobs created in that single month alone. This surge in employment is considered one of the most substantial increases in such a short period in the city's history, according to official records.

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This June, compared to May, was the month with the highest creation of formal employment in the history of the city in more than 25 years, since we have the historical series of the Social Security registry.

Tourism also saw a marked increase, contributing to a widespread economic boost. Transactions made via credit and debit cards in Mexico City during June reached 44 billion pesos. Brugada noted that this figure only accounts for electronic transactions, and when cash spending is included, the total economic impact is estimated to reach up to 66 billion pesos. This influx of spending supported numerous local businesses, including restaurants, hotels, and shops, benefiting families across all of the city's districts.

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That money represents thousands of full restaurants, occupied hotels, shops with more sales, and families that increased their income; that is economic impact throughout Mexico City.