World Cup Kicks Off, Anti-Scam Memes Go Viral: '20 People Running on TV for 2 Hours, Then Your Money Disappears!'

As the 2026 World Cup kicks off, a wave of humorous "scam warnings" has taken over social media platforms, playfully dubbing the highly anticipated football tournament a "four-year scam."

The meme, which has gone viral, humorously depicts a scenario where "20-plus people running on TV for about two hours" will lead to the disappearance of one's money. Initially confusing to some, the joke quickly becomes clear as users realize it refers to the passionate fans who willingly spend money on betting and merchandise during the World Cup.

Online communities are buzzing with laughter and shared experiences. Many netizens find the meme relatable, with comments like, "That's called the World Cup, it scams you only once every four years, not much money," and "Don't be silly, we're doing charity work." Others have shared personal anecdotes, with one user joking about intentionally betting against a colleague who offered tips, and another admitting to checking their bank balance before watching matches to stay calm.

While purely a jest, the meme underscores the immense popularity and financial draw of the World Cup. The quadrennial event captivates millions, not only with thrilling matches and emotional rollercoasters but also with the significant economic activity it generates, as fans invest their hopes and money into the global spectacle.