Yashar surges ahead of Likud as Eisenkot party outlines plans for potential government - analysis

A new political party, Yashar, is surging in Israeli polls, placing it ahead of Prime Minister Benjamin Netanyahu's Likud party. Founded in 2025, Yashar, led by former Israel Defense Forces (IDF) chief of staff Gadi Eisenkot, is now contending to become the largest faction in the Israeli parliament. While poll results vary, most surveys reviewed show Yashar leading Likud by a few seats.

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I see it as a very natural process.

Orit Farkash-Hacohen, a parliamentarian and Yashar candidate, described the party's rise as a "very natural process." She stated that Yashar is actively preparing for a potential transition into government. The party is developing plans for its initial 100 days, drawing on the expertise of former ministers, senior public officials, and its younger members. Farkash-Hacohen emphasized that a Yashar-led cabinet would prioritize public service over individual political survival.

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It’s not as if we are being overwhelmed by that. On the contrary.

The party's governing pitch is closely linked to Eisenkot's personal appeal. Farkash-Hacohen believes voters are seeking an alternative to both Netanyahu's policies and his political style. She explained that the name "Yashar," meaning integrity in Hebrew, reflects Israelis' desire for leadership characterized by honesty and public service.

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We are focused on preparing the plans for the first 100 days of, hopefully, a new government.

Political scientist Jack Drassinower noted that Israeli elections have increasingly focused on party leaders rather than ideological nuances. He highlighted Eisenkot's military background as a significant advantage, particularly given the ongoing importance of security for voters, a concern amplified since the events of October 7.

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their own political survival.