YAYOI marks 12th anniversary in Taiwan with free set meals, vouchers and branded gifts

YAYOI is celebrating 12 years in Taiwan with a month of member rewards, including a guaranteed-prize spin game and a chance to win a free set meal worth up to NT$650.

The Japanese set-meal chain’s “120,000 Thanks Festival” runs from Sept. 1 through Sept. 30. Members receive one spin for every NT$450 spent in a single transaction, with higher spending bringing more chances to play.

The campaign also offers a limited-edition YAYOI logo magnetic light box to customers who spend at least NT$1,000 on dine-in or takeaway orders. The gift features the shape of the brand’s Japanese-style sign and is available while supplies last.

Customers spending NT$1,200 in a single September transaction will receive a NT$150 discount voucher. The voucher can be used from Oct. 1 to Nov. 30 on a purchase of at least NT$1,200.

YAYOI promotes made-to-order Japanese dishes, seasonal set meals and, for some dine-in combinations, unlimited refills of rice, pickles and miso soup. The anniversary promotion combines those offerings with prizes and branded merchandise for the autumn campaign.